Samsung PRISM Industry-Academia Program Successfully Drives Students to File Patents

Samsung PRISM Industry-Academia Program Successfully Drives Students to File Patents; Expanding to 70 Engineering Colleges in India

 Samsung, India’s largest consumer electronics brand, is expanding its unique industry-academia program Samsung PRISM (Preparing and Inspiring Student Minds) to 70 engineering colleges in India by 2025, aiming to stimulate the Indian innovation ecosystem and making students industry-ready. The program has been successful in driving engineering students to file patents and publish technical papers in cutting edge domains such as Artificial Intelligence, Machine Learning and IoT, strengthening Samsung’s vision of Powering Digital India.

Samsung PRISM Industry-Academia Program Successfully Drives Students to File Patents; Expanding to 70 Engineering Colleges in India

Samsung PRISM was started in 2020 and in the last two years, over 4,500 engineering students and 1,000 professors have worked with SRI-B engineers to deliver live projects successfully. In this time, student and professor teams have filed multiple patents along with SRI-B engineers and have published several research papers.

As part of the program, Samsung R&D Institute, Bangalore (SRI-B) collaborates with students and faculty at

engineering colleges, giving them research as well as development projects (worklets) to be executed over four to six months.

Teams of students and professors work on live R&D projects in cutting edge technology areas such as Artificial Intelligence (including vision tech), Machine Learning, Internet of Things & Connected Devices and 5G networks. This has helped build capabilities among students that meet industry needs.

Students from engineering colleges that are in top positions of Government of India’s National Institutional Ranking Framework (NIRF) rankings from across the country have participated in the program so far.

“Samsung PRISM program is our contribution to developing an innovation mindset among the youth of India, building on the strengths of our academia and engineering student community. Working with Samsung, young students have got hands-on exposure to live projects of an R&D centre and professors have got more practical industry experience. This is making students industry-ready and is furthering our vision of Powering Digital India,” said Srimanu Prasad, Head of Tech Strategy, Samsung R&D Institute, Bangalore.

“Over the last two years, we have already seen strong results, with student teams filing patents and publishing technical papers in cutting edge domains,” Prasad added.

With the PRISM program, Samsung seeks to build a skilled workforce of future innovators in India. All students are given certificates by SRI-B on project completion, and so far over 300 teams have been recognized for their exceptional work and have been rewarded as well.

Each project is taken up by a team of three students and one professor, with a mentor from SRI-B who guides, trains them and conducts regular reviews. Each engineering college has multiple teams and students are selected based on a test conducted by SRI-B.

Students who have participated in the PRISM program said the collaborative environment has been very helpful. Through the program, they have been able to work on challenging problem statements and gain valuable insights on the workings of large companies in the industry. Professors said the program has helped them upgrade their technical skills and gain practical industry experience.

SRI-B, which is Samsung’s largest R&D facility outside of Korea, is focused on Communication Protocols, Multimedia (including Camera Solutions), AD Tech, Data Intelligence, Artificial Intelligence and IoT. The centre has built end-to-end expertise in COEs through product management and UX Design thinking. The R&D centre’s main objective is to develop global product differentiation and solutions for the Indian market by identifying unique insights and delivering value to consumers. So far, the R&D centre has filed over 3,500 patents in India and over 7,500 patents globally.

This Onam Upgrade your Home with Samsung; Buy BESPOKE Family Hub™ and get Galaxy S22, 5-year warranty on Neo QLED TVs & More

Onam Upgrade your Home with Samsung

Samsung, India’s most trusted consumer electronics brand, has announced exclusive Onam festival offers ‘My Kerala My Samsung’ (Ente Keralam ente Samsung) on its premium consumer electronics products such as Neo QLED TVs, Bespoke Family HubTM refrigerator, Side-by-Side and Frost-Free refrigerators, AI Ecobubble™ washing machines, Microwaves, WindFree™ air conditioners, among others. These offers will be valid till September 30, 2022 across all consumer electronics retail stores in Kerala.

During this period, consumers buying Bespoke FamilyHub™ refrigerator will get Galaxy S22 worth INR 72,999. Furthermore, consumers purchasing Samsung Side-by-Side and Frost-Free refrigerators will get additional cash back up to INR 12,000 and a 2-year warranty on its 300L and above variants, respectively.

On purchase of Neo QLED TVs consumers will get a 5-year warranty and a 3-year comprehensive warranty on 32-inch and above LED TV models. Consumers can also avail up to 25% instant discount, up to 20% cashback, and easy EMI options as low as INR 990.  

With Samsung Wind-Free™ air conditioner that eliminates the harsh cold draft and disperses air through 23,000 micro holes, consumers will get a 5-year comprehensive warranty and installation just for INR 499. 

Consumers can avail an additional cashback of up to 20% with attractive affordability program such as zero down payment and EMI starting as low as INR 990 with Samsung’s artificial intelligence enabled bi-lingual AI EcoBubble™ fully automatic front load washing machines. These washing machines come with AI Wash feature that uses sensors to sense the laundry’s weight and level of soiling, and optimizes the amount of water, detergent and rinsing time, using Machine Learning.

Upon purchasing select models of Samsung Convection Microwaves over 28 L & above, consumers will get a free Borosil kit.

Onam Upgrade your Home with Samsung

“Onam being the biggest festival in Kerala marks the beginning of the harvest season and is celebrated in a unique way that displays the state’s rich culture. At Samsung, we see festivals as a great opportunity to connect with almost every household and be a part of their celebrations. Our ‘Ente Keralam Ente Samsung’ offers are meant to enable consumers to make their dream home with our premium TVs and digital appliances,” said Mohandeep Singh, Senior Vice President, Consumer Electronics Business, Samsung India.

Samsung’s Diverse Product Line-up

Neo QLED TVs:

Samsung’s excellent Neo QLED TV range is designed to be much more than a TV. It can be a game console, a virtual playground, a Smart Hub to control your home, and your perfect partner to improve efficiency. Neo QLED TVs come with Quantum Matrix Technology Pro powered by Quantum Mini LEDs, which are 40 times smaller than regular LEDs. It provides an enhanced luminance scale for a more precise control of display’s brightness. That’s not all, these TVs are also in-built with a 90W 6.2.4 channel audio system with Dolby Atmos support featuring Q-Symphony and Object Tracking Sound Pro (OTS Pro) for an ultimate 3D surround sound home theater experience.

Bespoke Family HubTM Refrigerators:

BESPOKE refrigerators offer customised design options for a modern kitchen that suits your taste. This 934L capacity French Door refrigerator comes integrated with a 21.5-inch Family Hub™ screen and 25W speakers for wholesome entertainment. It has a Beverage Centre™, which gives quick access to the water dispenser, an automatically-filling water pitcher, and an infuser for flavoured water.

Samsung Side-by-Side and Frost-Free Refrigerators:

The Spacemax Side-by-Side Refrigerators and Frost Free Refrigerators cater to the diverse storage needs of Indian consumers. Samsung refrigerators are a blend of freshness, energy efficiency, even cooling, and durability. They are the perfect solution to save electricity bills and retain uninterrupted cooling and freshness even during power cuts.

Furthermore, Curd Maestro™ range, addresses the pain points of curd making process, which is complex, time taking, and tricky and makes curd with the same consistency each time in different weather conditions. The Convertible 5in1 Frost Free Refrigerators offers five conversion modes to take care of all your refrigeration needs and are powered by Twin Cooling Plus™ Technology, that with separate airflows in both the fridge and freezer ensures no odour mixing and maintain a humidity level of up to 70%, leading to longer freshness and less wastage of food.

Onam Upgrade your Home with Samsung

AI Ecobubble™

An elegantly designed washing machine, the new Samsung AI Ecobubble™ washer offers you the next level of fabric care with intelligent AI control. The Ecobubble™ technology gently cleans your delicate festive wear, keeping them brand new for a longer period. The AI control personalises your wash cycles according to your usage patterns so that you can get your laundry done even if you’re running on a tight schedule.

WindFree™ ACs:

The new range of ACs come with PM 1.0 filters that sterilise 99%* of bacteria and the Freeze Wash feature that removes dirt and bacteria from the heat exchanger for easy do-it-yourself maintenance at home. The elegant design of the new range can glam up any living space or workspace. The WindFree™ technology eliminates the harsh cold draft and disperses air through 23,000 micro holes at a speed of 0.15 m/s, which helps in creating a still air environment.

Samsung Microwaves

Samsung has revolutionised Indian cooking with innovations in microwave ovens made specifically for India. Consumers can now prepare Masala, Tadka, and Sun-dry food and make Roti/Naan and Curd in the new Microwave range.

Canon’s industry first experiential concept ‘Cinema Excellence Suite’ makes its journey from West to South, starting with Hyderabad

Canon’s industry first experiential concept ‘Cinema Excellence Suite’ makes its journey from West to South, starting with Hyderabad

Kickstarting a unique experiential journey for the South Indian film industry, Canon India today announced the second leg of its Cinema Excellence Suite starting with Hyderabad in association with Telegu Cinematographers Association. This versatile activation is an industry first initiative that showcases Canon’s extensive range of cinema imaging technology right from its EOS R System Mirrorless cameras to its Cinema EOS camera’s entire production and post-production workflow experience directly to the cinematographers, DOPs, filmmakers, and production houses in the city over a period of thirty days.

The Cinema Excellence Suite started its journey from the ‘city of dreams’ and hub of Bollywood- Mumbai. After successfully travelling in Mumbai and Pune for over three months, the Suite is all set to make a grand entry in Tollywood beginning with Hyderabad. Telugu cinema has been gaining huge momentum at Pan India level in the recent years, becoming the second largest film industry in India. With the pandemic paving way for more OTT platforms in integrating south Indian movies into mainstream, the industry has raised the bar for Indian filmmaking. To further leverage this huge potential in the Telugu film industry, Hyderabad becomes the ideal destination for Canon to showcase its prowess in cinema imaging technology.

Built in a mobile format to ensure seamless movement across cities, the Cinema Excellence Suite will house Canon’s Cinema EOS series and RF System cameras and lenses, along with display of accessories from Atomos and Sennheiser. To make the suite even more experiential, there will be a shooting zone as well as a full-fledged post-production set-up with an aim to familiarise the audience with the entire production workflow.

Commenting on the inauguration, Mr. Manabu Yamazaki, President and CEO, Canon India said, To watch movies that are true works of art, one does not even need to understand the language, as the emotions are felt across borders. A great movie experience is the byproduct of the perfect blend of phenomenal direction, impeccable storytelling and the right imaging technology. Telugu film industry has paved way for some of the most memorable and greatest films in recent times, that has gained both national and international recognition. It is a testament to their creative strength that they have emerged to be the second largest film industry in India. Over the years, Hyderabad has emerged to be a very promising market for our imaging business and with the launch of our Cinema Excellence Suite, we aim to further reinforce our foothold in the booming cinema segment. Having seen a phenomenal response for our experiential activation in Mumbai, we look forward to replicating the success in Hyderabad as well with an engaging response from the Telugu film industry. With our concerted efforts and product activations, we are expecting to achieve 4X growth in our market share in the cinema segment.”

Mr. C SukumaranSenior DirectorImaging Communication Business and Consumer System Products, Canon India, said, “With the successful launch of the Cinema Excellence Suite in Mumbai in April, we received exceptionally great response from the industry as we were able to reach out to 250+ customers. Indian filmmaking has been achieving newer heights in the recent times, with the most prominent one being the rise of regional cinema, especially South Indian film industry. Off late, Telugu cinema has gained mass appeal amongst national audience with the surge of regional OTT content, hence our next stop had to be Hyderabad to leverage the immense potential that Tollywood holds. We are confident that by activating the second leg of this experiential activation in this city, we will be able to take Tollywood to new global heights with our cutting-edge cinema technology. The suite will enable Cinematographers and DOPs to experience Canon’s exhaustive cinema portfolio first-hand and accordingly make an informed decision of investing in the right equipment.”

Kickstarting its journey from Prasad Labs, the Cinema Excellence Suite will travel from point to point on a prefixed schedule in Hyderabad, with stops including famous production houses and film studios such as Ramoji Film City, Ramanaidu Studios, Film Nagar, Annapoorna Studios, Chitra Mandir Studios, Ramakrishna Studios.

Many eminent cinematographers from the Telugu film fraternity were present on the auspicious launch of the Cinema Suite including Sri. Ajay Vincent, Sri. M.V.Raghu, Sri. S.Gopal Reddy, Sri. KK.Senthil Kumar, Sri. Chota K Naidu, Sri. P.G.Vinda, Sri. Rasool Ellore, Sri. C.Ram Prasad, Sri. Prasad Murella and Sri. B.Vasudeva Rao.

The Suite will be equipped with the latest EOS R System Mirrorless cameras-EOS R3, EOS R5, EOS R6 & EOS R along with advanced RF lenses and EOS Cinema Cameras EOS C500MKII, EOS C300 MKIII, EOS C70 and the latest EOS R5C- the company’s first camera to provide internal 8K 60P Cinema RAW Light recording. DOPs can also experience the legendary Canon Sumire Prime & EF Cine lenses.

Samsung India Unveils the Next Generation of Indian Innovators With Top 50 Teams of ‘Solve For Tomorrow’ Competition

Samsung India Unveils the Next Generation of Indian

Samsung India today announced top 50 teams in its Gen-Z education and innovation competition ‘Solve for Tomorrow’. The youth competition, which is running for the first time in India, has seen teams from across the country respond and submit ideas to help tackle problems that India faces in the areas of education, environment, healthcare and agriculture.

In the end of the competition, three national winners stand a chance to get mega support of up to INR 1 crore and mentoring support for six months to take their ideas to the next level under the expert guidance of IIT Delhi.

Entrants who have applied to the competition have taken inspiration for their innovations from all areas of society, including events from the past year, with ideas looking to tackle waste management, electricity and water wastage, plastic waste in the oceans, speech disorders, farm rodents as well as pandemic prediction and creating an affordable ECG device. Many of the solutions that the teams suggested will use new-age technologies such as robotics, artificial intelligence and augmented reality.

Among the top 50 teams, 62% want to solve problems of healthcare, 22% want to tackle challenges around environment, 10% are focused on problems around agriculture while 6% want to solve issues around education.

Solve for Tomorrow got over 18,000 registrations from youth across cities, towns and villages who are eager to turn their ideas into action. Ideas have come in from across the country, including small towns, showcasing the innovation and entrepreneurial spirit of Bharat.

The chosen 50 teams, with youth aged between 16-22, are now through to the next phase of ‘Solve for Tomorrow’, where they will be further developing their ideas. With the support and expertise of Samsung’s knowledge partner Foundation for Innovation and Technology Transfer (FITT) at IIT Delhi, the 50 teams will be mentored to help enhance their ideas.

In this phase, they will get training on the design thinking concept through online courses as well as at a bootcamp at IIT Delhi. Each of the 50 teams will also be assigned a campus buddy from IIT Delhi during the three-day bootcamp.

Samsung India Unveils the Next Generation of Indian

Over two days at IIT Delhi, seasoned experts will guide the teams on how to build their first prototype and effectively pitch their ideas in front of an expert Samsung jury on Day 3. The jury will select the top 10 teams for the final pitch event in November 2022.

“At Samsung, we empower and support the next generation to achieve their full potential and pioneer positive social changes. The Solve for Tomorrow program supports the journey of future young innovators by offering them guidance, support and a vision for creating a better tomorrow. We are excited about the 18,000 plus registrations we have received. The top 50 teams we have selected will move to the next phase of the competition and we are keen to see how their ideas shape up going forward, contributing to Powering Digital India,” saidMr. Partha Ghosh, Vice President, Corporate Citizenship, Samsung India.

Along with the bootcamp, the top 50 teams will also be given a certificate of participation and vouchers worth INR 100,000 for online courses in design thinking, STEM, innovation, leadership, among others.

“Samsung’s Solve for Tomorrow initiative will help strengthen the innovation ecosystem of India. Such platforms are important for creating innovators in the country. It is amazing to see young minds come up with ideas that solve the problems in different parts of the country. We are optimistic that Solve for Tomorrow will empower Indian youth to create a sustainable future,” saidProf. Rangan Banerjee, Director, IIT Delhi.

Samsung India Unveils the Next Generation of Indian

Samsung India announced the launch of the inaugural edition of Solve for Tomorrow in June, aiming to provide a stage for India’s brightest young minds to come up with innovative ideas that can transform the lives of people and communities around them.

The top 10 teams will get the opportunity to visit Samsung India offices and its R&D centers where they will interact with young Samsung employees and researchers. They will also experience the Samsung product ecosystem at the iconic Samsung Opera House in Bengaluru.

Newsroom Link: Samsung India Unveils the Next Generation of Indian Innovators With Top 50 Teams of ‘Solve For Tomorrow’ Competition  

Get a taste of India’s Favourite Laddu this festive season with Dadu’s

India's Favourite Laddu

Laddus are one of the most delicious sweets and is loved by everyone across generations. Each one of us has a favorite story or memory associated with Laddus from our childhood which is full of innocence and love.  Motichoor laddu finds its place in history and is originally a special recipe from Rajasthan and Uttar Pradesh improvised through time. Motichoor laddu, which means crushed pearls in Hindi, is made from fine boondi balls that are small and cooked in ghee. The recipe was invented in North India but has become widely popular throughout India. Even the ancient, as well as medieval texts in the south and eastern regions, gets mention Motichoor laddu in various stories and folk tales.

Dadu’s one of the pioneers in the Indian sweets industry was the first one to bring Motichoor Laddu to the people of Hyderabad. For the longest time, the orange fine Dana laddu, in any mithai store in Hyderabad is recognized as “Dadu’s Laddu”. Dadu’s has always offered the most authentic and traditional sweet delicacies especially considering the sweet tooth of Indians. Dadu’s Motichoor Laddu is unparalleled in its taste, quality, and overall sensory experience.

Motichoor Laddu is a popular dish throughout the country and is most preferred during Ganesh Chaturthi festival celebrations. Laddus became one of the most popular sweets among Indians somewhere along the way and spread happiness, positivity, and sweetness. Dadu’s traditional laddu is a work of art that melts in the mouth, with the finest daana ever found, curated by expert chefs. Dadu’s is known for its unique laddu which is prepared only with the best quality besan and the purest ghee from certified suppliers.   

Dadu’s is also one of the most innovative sweet brands. For the upcoming Ganesh Chaturthi, they have traditional Rice Modaks, as well as many other flavourful and colorful Modaks with dry fruits, coconut, and jaggery.

 India's Favourite Laddu

According to Mr. Rajesh Dadu, Owner of Dadu’s said, “In the Indian culture, motichoor laddu is an integral part of every festival. Every Ganesh Chaturthi, Dadu’s sells tonnes of motichoor laddu, from the normal-sized laddus for household poojas to gigantic prasad laddus for Ganesh pandals. We strongly feel that this year, the Ganesh Chaturthi festival celebrations will surpass the pre-covid times and the god’s blessings shower upon the people”

In addition, Ms. Muskaan Dadu said, “Dadu’s Motichoor Laddu is made with the purest of ingredients and makes a delightful choice for any festive occasion. The festival season is right around the corner, so we are eager to indulge and spread the pearls of happiness far and wide. We endeavor to provide the best quality sweets to the people of Hyderabad and be a part of all their celebrations.”   

Rockwell Automation Identifies India’s Digital Prowess, Propels Smart Manufacturing Ambition

Rockwell-Automation

Rockwell Automation, Inc. (NYSE: ROK), the world’s largest company dedicated to industrial automation and digital transformation, concluded the third edition of its India Inc On The Move (IIOTM) event in Gurugram. The event brought together policy makers, business, and technology experts to decode how India can build a smart manufacturing ecosystem to remain globally competitive.

Delivering the keynote, Shri Arun Goel, Secretary, Ministry of Heavy Industries, Government of India, said: “For India to become advanced 25 years from now, the only way forward for Indian manufacturing is to adapt to smart. In the past four decades, India has established a strong foot in the IT and manufacturing industries, and technology will continue to be a key component in industry 4.0. When we talk about disruptive technology, we need to develop the best quality manufacturing to match global standards and make it cost-competitive globally so that exports can be positively impacted. Hence, we are nudging the industry to achieve advanced standards through smart manufacturing and look forward to strengthening the sector to newer heights.”

Speaking at the event, Scott Wooldridge, president, Rockwell Automation Asia Pacific, said: “Technology has played a critical role in driving India’s economic growth in the past decade. By further accelerating its adoption of digital technologies within the manufacturing industry, India has an opportunity to emerge as a self-reliant (Atmanirbhar) nation and a global smart manufacturing hub.”

More than 500 people attended IIOTM in person and over 3,000 joined virtually from around the world. Key conversations at this year’s event included providing solutions to manufacturing challenges, creating a roadmap for self-reliance, technology innovations like cloud-powered manufacturing, digital twins and simulations, increasing operational proficiency, and providing effective strategies to future proof the manufacturing industry. 

Rockwell-Automation

“Companies today face multiple challenges in the form of rapidly evolving markets, market disruptions, and supply chain vulnerabilities. To meet these challenges, companies need to digitalize to become more agile, more resilient and to gain a competitive edge,” said Dilip Sawhney, Managing Director, Rockwell Automation India. “Organizations that approach digital transformation not by fixating on acquiring new technologies but rather on unlocking different ways of doing business will emerge as winners. Digital transformation is a high-stakes commitment, so it’s important for companies to select the right technology partners that can help implement their vision, mitigate risks, and provide a roadmap to success.”

Over the last four decades, Rockwell Automation has been an active participant in India’s manufacturing drive. Today, the company is at the forefront of the digitilization of enterprises and plays an instrumental role in evangelising smart manufacturing ecosystem development. The company is committed to India’s growth story; nearly one-third of Rockwell Automation’s global software and control production operations management workforce is based in India, and the company focuses on global R&D capacity and smart manufacturing software development to help both local and global customers on their digital transformation journeys.

BYD India inaugurates its third showroom forpassenger vehicles in India

BYD-India-inaugurates

Warren Buffett-backed automaker BYD today announced the opening of its third showroom for passenger vehicles in India. The showroom is located in Hyderabad and will be managed by Mody BYD. During the opening event, two electric MPVs, the All-New e6, have been delivered to customers.

The showroom was inaugurated by Nihar Mody, Managing Director of Mody Group, Parth  Modi Executive Director  of Mody Group, Sanjay Gopalakrishnan, Senior Vice President of Electric Passenger Vehicle Business of BYD India, and E Janaiah, Managing Director of TSREDCO in the presence of senior officials of BYD India and Mody BYD.

Mody Group will offer consumers in Telangana access to BYD’s pure electric vehicles. With considerable experience in the automobile industry, Mody Group has extensive reach with its business covering neighboring regions. Residents of Hyderabad will now be able to purchase world-class models within the city.

Spreading across 3500 square feet, the showroom has well-trained technicians,  service equipment, service bays, EV charging stations, a customer lounge area and a showroom display floor, offering customers the best in-store experience in the center of the city.

BYD-India-inaugurates

Sanjay Gopalakrishnan, Senior Vice President of Electric Passenger Vehicle Business of BYD India, said, “Starting from Hyderabad, we are getting closer to our customers and are delighted to inaugurate our third showroom in the country with Mody BYD. The sales of EVs will grow rapidly in the next two years with the availability of charging infrastructure as well.” “Hyderabad has immense potential for premium passenger cars and we strongly believe that BYD will be the main contributor to EV adoption in the EPV segments.”

Nihar Mody, Managing Director of Mody BYD, said, “We are honored to associate with BYD, the world’s leading NEV manufacturer. With joint efforts, we will introduce more new energy models to the Telangana market, promote a low-carbon lifestyle, reduce carbon footprint and encourage people towards a sustainable future. With more than 37 years of experience, we will definitely have more loyal customers into our fold.” we are sure that along with BYD we will be able to serve more customers in the years to come and be a part of the drive towards a more sustainable India”

The Indian government is targeting 30% EV penetration for the PV segment by 2030 and aiming to achieve net-zero emissions by 2070. Driven by these goals, BYD will constantly work closely with its partners to provide localized and green products for the local market.

Tata Neu and HDFC Bank partner to create one of India’s most rewarding co-branded credit cards 

Tata Neu and HDFC Bank partner to create one of India’s most rewarding co-branded credit cards

India, 2022: Tata Neu and HDFC Bank today announced a partnership to launch one of India’s most rewarding co-branded credit cards. The card will be launched in two variants: Tata Neu Plus HDFC Bank Credit Card and Tata Neu Infinity HDFC Bank Credit Card. Tata Neu customers can apply for the credit card through the Tata Neu app and access key details of the card through the app while enjoying a simple and even more rewarding experience. Both variants of the card will be available on both RuPay and Visa networks. 

The cards leverage the strength of both brands to deliver superior value and an integrated experience to customers, drawing on HDFC Bank’s position as India’s leading card issuer and Tata Neu’s omnichannel presence across key categories. What also sets the card apart is that it will enable customers to earn rewards on all spends, both online and in-store in the form of NeuCoins (1 NeuCoin = INR 1). Customers will earn 2% NeuCoins with Tata Neu Plus HDFC Bank Credit Card, and 5% NeuCoins with Tata Neu Infinity HDFC Bank Credit Card on all purchases on partner Tata brands, both online and in-store. For domestic and international purchases outside of partner Tata brands, customers will earn 1% and 1.5% NeuCoins on the respective card variants. 

The cards will further boost existing rewards for Tata Neu customers on every purchase made through Tata Neu. Combined with existing Tata Neu benefits of 5% NeuCoins, a customer can now earn a total of 7% or 10% of the value of their spends on the Tata Neu app depending on the card variant. 

Commenting on the partnership, Modan Saha, CEO, Financial Services, Tata Digital said, “We are delighted to partner with one of India’s largest financial institutions – HDFC Bank – to offer our customers a credit card that will make their shopping experience even more rewarding. Customers will have a wide range of categories to choose from including grocery, travel, electronics, fashion, health, and wellness. The Tata Neu HDFC Bank Credit Card resonates with the core proposition of Tata Neu – simplifying the lives of Indian consumers. We expect the card to further enhance the Tata Neu experience and have a wide appeal among our target audiences across the country.” 

Parag Rao, Group Head- Payment Business, Consumer Finance Technology and Digital Banking, HDFC Bank said, “As India’s leading card issuer, it is our endeavour to create a customised offering for every customer segment. We therefore work with multiple players in our ecosystem from travel, healthcare, fintech and retail to provide best-in-class payment solutions. We are delighted to partner with Tata Digital on this exciting proposition that has brought together so many of their leading brands under the ambit of the Tata Neu app. Our range of cards will further enhance the shopping experience for customers, allowing them to redeem extraordinary rewards against a host of products ranging from groceries to flights.” 

Tata Neu and HDFC Bank partner to create one of India’s  most rewarding co-branded credit cards

The Tata Neu HDFC Bank Credit Card is expected to delight customers with its simple yet powerful rewards program. Customers would be able to use NeuCoins earned to make purchases across categories ranging from electronics, fashion, travel, hospitality, groceries, and pharmacy on Tata Neu and across all partner brands (online and in-store), giving them the flexibility and incentive to transact on Tata Neu ecosystem.  Cardholders can also avail complimentary lounge access across airports in India and overseas.

Uber’s economic impact in India in 2021 was INR 44,600 crores: Report

Uber’s economic impact in India in 2021 was INR 44,600 crores: Report

Uber’s 2021 India Economic Impact Report, compiled by Public First, highlights how Uber has helped transform the on-demand economy for riders, drivers, and the wider community by generating INR 44,600 crore in value for India’s economy in 2021.

The report takes a deeper look into the factors behind this economic contribution and the enhancement of safety and sustainability of the industry. 

Key findings of the report include:

Uber’s contribution to the Indian economy

  • Uber created an estimated INR 44,600 crore in economic value for the Indian economy
  • Uber produced INR 1.5 trillion in consumer surplus in 2021, which is equivalent to 0.8% of GDP

Impact on riders and drivers, and communities

  • 96% of riders say that convenience is an important reason they use Uber. In a normal year, we estimate that Uber saves riders over 16.8 crore hours a year. In fact, as per Indian riders, ridesharing is the most significant transport innovation they have experienced in the last decade
  • In total, in 2021, we estimate that driver-partners earn an additional ₹1700 crore a year in higher income through Uber, or an average of 49% more than their next best alternative type of work

Safety & Improving Access

  • 97% of female riders say that safety is an important factor in their choice to use Uber, and 76% of female riders agree that it is now easier to get home late at night
  • 84% of riders without access to a car said the availability of ridesharing services like Uber was important to their choice of not owning a vehicle
  • In total, we estimate that 1 in 4 Uber trips connect with public transport
Uber’s economic impact in India in 2021 was INR 44,600 crores: Report

Commenting on the report, Prabhjeet Singh, President, Uber India and South Asia, said: “We are pleased to see that our journey over the past nine years in India has made a significant contribution to our economy. During a challenging time in India in 2021 which was marked by a brutal second Covid wave, Uber unlocked an estimated ₹446 billion in economic value for the Indian economy. We are proud of the contribution we have made and remain committed to bringing meaningful change through every ride on the Uber platform.”

You can read the full report, including the methodology here

* One of the most important measures of economic welfare – the amount you would pay someone to voluntarily give up a good or service. If a good has a zero consumer surplus, that implies we can take or leave it – whereas goods with a high consumer surplus are playing an important role in our lives.

500+ local stores now enabled under Amazon Pay Smart Stores Program in Hyderabad

500+ local stores now enabled under Amazon Pay Smart Stores Program in Hyderabad

Amazon Pay announced onboarding of 18,000 merchants across India through its ‘Amazon Pay Smart Stores’ program. In addition to this, more than 800 local stores in Telangana signed up under this program. Amazon Pay Smart Store is an innovative offline shopping experience which enables offline stores to be discovered by customers and improves instore sales by offering best in class affordability propositions across the widest array of payment options. It strengthens Amazon Pay’s endeavor to digitally empower offline Small and Medium Businesses (SMBs), retailers and micro merchants and unlocks new growth opportunities for them. Furthermore, more than 4000 Amazon Pay Smart Stores are from the Southern states of India.

Commenting on the initiative, Girish Krishnan – Director, Rewards and Merchant Services, Amazon Pay India, said, “We are committed to enable merchants and customers with easy access to credit, reduce friction in their everyday transactions and maximize their savings. Amazon Pay will continue to offer innovative solutions to customers choosing to shop offline including better discoverability of nearby stores, affordability propositions like No Cost EMIs, bank discounts, value added services such as insurance, warranty and much more.”

Merchants registered on the Smart Store Program witness a consistent incremental growth in their overall sales. The Amazon Pay Smart Stores Program is expanding in multiple cities across India, including Tamil Nadu, Andhra Pradesh, Karnataka, and Telangana. In the past one year, the program has seen an 72% increase in sign-ups from SMBs dealing in mobiles, electronics, laptops, large appliances, clothing, shoes, grocery, and kitchen. Customers can also shop across 1000-1500 electronics stores in Hyderabad, Warangal, Nizamabad, Nalgonda, Khammam, Visakhapatnam, Vijayawada, Guntur, Nellore, Tirupathi, Kurnool, and Rajamundry, (Andhra Pradesh & Telangana) using the Smart Stores experience.

Amazon Pay Smart Stores Program was started in 2020 to facilitate improvements in offline shopping experience to provide seamless credit to offline shoppers, improve discoverability for offline stores and offer various affordability propositions for customers. Once inside a Smart Store, customers can simply scan the store’s QR code using the Amazon app to explore the products available within the store. They can also choose to pay by their preferred method including UPI, Amazon Pay balance, Credit or Debit cards; along with flexible EMI options and a wide range of Bank offers.

“We have been using Amazon Pay since 2020, Customers are happy to choose Amazon Pay as their payment mode since payments made with it is quicker and more convenient, and consumers love the instant cashback incentives. With the Amazon Pay ICICI Bank card, we were able to give our customers much better deals as they get unlimited 2% cashback. Customers primarily choose to pay with Amazon Pay in-store and we now have daily at least 10+ transactions through Amazon Pay,” says, Vasudev, Store Owner Krithika enterprises, Hyderabad.

The program provides merchants across India a unique opportunity to expand their business through the following value propositions:

500+ local stores now enabled under Amazon Pay Smart Stores Program in Hyderabad

·        Provide the widest payment Instrument choice:  Amazon Pay Smart Stores enable merchants to offer the entire suite of contactless payment options including UPI, net banking, Amazon Pay balance: Money (PPI), credit, and debit cards, without investing in a separate point of sale device

·        Offer easy credit and make it affordable to customers: Customers can get easy credit at Smart Stores by using the EMI option with eligible bank credit cards or debit cards. With the Amazon Pay ICICI Bank credit card, customers get an always on, unlimited 2% cashback in all offline stores. With Amazon Pay Later, customers can instantly get a credit line at the store and pay for the transaction

·        Widest range of offers sourced from our partners: Amazon Pay has partnered with major banks and financial institutions in the country to bring the best payment offers to customers shopping in offline stores, thereby helping them to maximize their savings. Further, merchants may offer reward coupons to attract new customers and increase customer conversion at the store through attractive incentives. These rewards and incentives help increase footfalls and build customer loyalty in offline stores.

·        Drive more sales from Amazon Customers: With Smart Store Program, merchants can easily set up a store page with their logo and promote themselves to over 100M customers who are able to discover this storefront on their Amazon app. The enhanced discoverability drives more footfalls and sales for offline stores. While at the store, customers can read reviews, evaluate the best offers for each product transparently and also easily avail add-on services like insurance and warranty.

Amazon Pay Smart Stores program has onboarded thousands of local shops across the country. In addition, several top brands, including OPPO, Lenovo, HP, Xiaomi, Samsung, Prestige, USHA, ASUS, More, Pepe Jeans, CCD, Barista, Miniso, Puma have already partnered with Amazon Pay to offer customers the best value and in-store purchasing experience through the program. By joining the Amazon Pay Smart stores program offline shops now can offer an assisted in-store shopping experience to customers, along with the best bank and brands offers as well as easy credit through Amazon Pay, making it a win-win proposition.

Learn about and locate your nearest Amazon Pay Smart store here.

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