Discover a World of Luxury Living: BSH Home Appliances unveils First Experience Center in Hyderabad

Telugu super news,Hyderabad, 10th August 2023: BSH Home Appliances, a subsidiary of BSH Hausgeräte GmbH, a global leader in the home appliance industry, has unveiled its first Experience Center in Hyderabad at Gachibowli. The brand-new facility brings together renowned brands Gaggenau, Siemens, and Bosch, offering customers an unparalleled opportunity to explore and interact with top-tier products, all under one roof.

From state-of-the-art cooktops to intelligent dishwashers, innovative washing machines, intelligent washer dryers, refrigerators, stylish kitchen hobs to advanced ovens, customers will be immersed in a world of exceptional craftsmanship and cutting-edge technology. The Experience Center showcases not only the finest appliances from Gaggenau, Siemens, and Bosch but also highlights the convenience and intelligence of the HomeConnect feature.  The knowledgeable staff including professional chefs at the center are highly skilled in interacting with customers, understanding their specific requirements, providing valuable insights on the usage of high-end luxury appliances and providing personalized assistance to customers pre and post-purchase. The Experience Centre helps customers make informed decisions that align perfectly with their needs and the architecture of their homes.

Hyderabad has a growing affluent middle-class population, seeking better lifestyles and superior living experiences. As people aspire to upgrade their homes, the demand for luxury housing and high-quality home appliances has seen a notable rise. Consumers are seeking technologically advanced home appliances that offer smart features and energy efficiency. Customers in Hyderabad are well-travelled and exposed to international living standards. They seek luxury appliances that reflect contemporary designs, premium craftsmanship, and cutting-edge technology, further fueling the demand for premium home appliances. With customer centricity at its core, BSH Home Appliances remains committed to elevating the lifestyle of its customers, offering unparalleled solutions that redefine home living. Over the years, BSH Home Appliances has emerged as the most preferred choice for discerning consumers for its avant-garde quality, German engineering, and innovation backed by deep consumer research.   

Commenting on the launch, Saif Khan, MD & CEO, of BSH Home Appliances India said, “Hyderabad is an important market for us. Economic growth, evolving lifestyle preferences, global exposure, and increased awareness of sustainability has been driving the growth of luxury housing and premium home appliances. As Hyderabad embraces innovation and luxury, the BSH Home Appliances Experience Center is set to be the one-stop shop for customers seeking premium appliances and tailor-made kitchen solutions. The center promises to elevate the way customers envision and create their dream homes.  Our three brands Bosch, Siemens, and Gaggenau cater to the wide spectrum of customers in the Hyderabad market and have been very well accepted.  We will continue to find newer avenues to strengthen our customer experience and create more happy customers.”

Visit the Experience Center today at G Square, 1st floor, Madhura Nagar Colony, Gachibowli, Hyderabad, Telangana – 500032, and explore the extraordinary world of luxury appliances by Gaggenau, Siemens, and Bosch.

*The company now has 7 Experience Centers across Mumbai, Delhi, Bangalore, Chennai, Kolkata, and Hyderabad, and an India-wide retail network of 109 brand shops (91 brand stores for Bosch and 18 brand stores for Siemens). 

BSH Home Appliances sets new standards in convenience, with its newly launched 368L BOSCH Convertible Water Dispenser Refrigerator

Telugu super news,National, June12, 2023: BSH Home Appliances, BSH Home Appliances Pvt. Ltd., a subsidiary of BSH Hausgeräte GmbH, a global leader in the home appliance industry, has introduced India’s first and only 368 litres refrigerator with a water dispenser offering best in class storage to meet the evolving needs of Indian families. Boasting a generous 368 litresof total volume, the new refrigerator is a true marvel of innovation and convenience with over 15 features for consumers. With this launch Bosch continues to enhance its Water Dispenser range being the only brand that provides convenience feature like Water Dispenser in less than 400L range, with a storage capacity of 2.5 litres of water seamlessly integrated into the door.

In line with BSH’s ‘Make in India’ commitment to introduce a range of locally manufactured products with the power of German engineering, this refrigerator range is manufactured at the company-owned manufacturing plant in Chennai. Suited to cater to the needs of the Indian households, the Bosch 368 litres refrigerator is available in two elegant colors, Smoky Steel and Silver, it is sure to complement any kitchen décor with its glossy VCM Finish and Smart Digital Display.

The latest refrigerator model brings the availability of different variants, catering to diverse consumer preferences along with four adjustable door shelves, which is one more than usual industry normal of three. It also comes with one of the biggest Crisper Boxes toprovide more storage capacity, improved organization, better freshness, reduced food wastage and higher convenience. Consumers can choose between two options: with or without a Water Dispenser, ensuring maximum flexibility to meet individual needs. Another standout feature of the new Bosch Convertible refrigerator is its Best in Industry 80:20 Fridge: Freezer ratio. This significant advantage makes the intelligently designed refrigerator an ideal choice for Indian households who value flexibility in storage. The Fruit Basket provided separately is an effective way to enhance the storage and freshness of your fruits.

With the aim to design a product that not only meets the demands of modern households but also exceeds expectations in terms of storage capacity and convenience, this model of the Bosch Convertible refrigerator will redefine the way consumers experience freshness and storage in their kitchens.

With this new introduction, Bosch now has an extensive portfolio of Made in India Top Freezer range spanning across 28 models.

BSH Home Appliances enters freestanding cooking segment with Made-in-India Bosch Tabletop Cooktop

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Telugu super news India,2022: BSH Home Appliances, one of the world’s leading home appliances companies announced its entry in the freestanding cooktop category. Indigenously designed at the back of extensive consumer research and manufactured in-house at BSH India’s Chennai factory, the Bosch Tabletop Cooktop is a spacious glass stove with a patented mechanism ‘Tilt-Stop-Stay’ to make cleaning of the kitchen counter top easier. These are the first and only cooktops in India to have Sabaf Brass Burners and are priced starting INR 13,900. 

In line with BSH Home Appliance’s Make in India commitment, the company introduced a new production facility within its Chennai factory. Run by an all-women team, this production line is equipped to manufacture at least one lakh units per shift.

Commenting on the product launch, NeerajBahl, MD & CEO, BSH Home Appliances (India & SAARC) said, “Bosch Tabletop Cooktop will be a game-changer in India’s freestanding cooking segment. Offering highest level of safety and quality at an affordable price point, the product range is developed at the back of extensive consumer studies conducted in seven cities with over 700 consumers. In the last decade, we have witnessed steady market leadership with our built-in cooking category and we will leverage this market expertise and our understanding of the Indian cooking needs to unlock growth in the high-volume market of freestanding cooktops. The cooking category is the highest revenue contributor to BSH business globally and we aim to drive similar growth for the category in India as well. We are confident that this new product will bring us closer to our ambition of being a part of every household in India. What makes this even more special is the all-women team that will driving the production of this product range at our Chennai factory.”

Promising highest quality and safety standards, the Bosch Tabletop Cooktop comes with several unique features, many of which are firsts in India:

  • Made of heavy duty, durable Sabaf brass burners for even heat distribution for perfect cooking results
  • It is RoHS Compliant ensuring highest level of user safety
  • Tilt-Stand (patented): Lift the front edge of the stove with extended legs to clean the platform beneath
  • Manifold coating tested to last double the lifetime of the cooktop without any corrosion (Salt spray test – ISO 9227:2017)
  • Long lasting vitreous enamel coating (flame proof and corrosion free)
  • XXL cooking space: An extra-large cooking space between burners allowing simultaneous usage of large utensils
  • A sustainable choice as it is manufactured with 80% recyclable material


In the last few years, BSH has significantly strengthened its manufacturing capacity in India and is aiming for 75% localization by 2025. The company has not only invested in manufacturing but also dedicated eight years to in-depth R&D to ensure that its product offerings and innovations are attuned to the needs of Indian consumers.

BSH Home Appliances announces Har Din Muhurat to bring cheer this festive season

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This festive season, consumers have more reasons to celebrate as BSH Home Appliances, one of the world’s leading home appliances companies is celebrating the festive season with its Har Din Muhurat campaign, offering exciting deals for their most sought-after portfolio of home appliances. Thoughtfully conceptualised, the Har Din Muhurat campaign is based on the insight that when it comes to old home appliances, consumers tend to either complain about it, scrap it at very low cost or hoard for as long as they can. To help consumer truly upgrade their life this festive season, Bosch is giving enough reasons: 

Bosch Har Din Muhurat deals & offers:

  • Upgrade Ustav: Get up to INR 10,000 of exchange value for your old products of any brand. See the value of your exchanged product here
  • Combo Scheme: Make your celebration hassle-free with a Bosch combo of Hob, Chimney, Microwave and Oven starting at INR 1.29 Lakh*
  • Financing: No cost EMI* & Upto 15% cashback* (terms & conditions apply) 
  • Extended Warranty: A comprehensive 3-year extended warranty with a discount of up to 50%*

Commenting on the announcement Neeraj Bahl, MD & CEO, BSH Home Appliance (India & SAARC) said, “We believe that our customers deserve the best and we have begun the festive season by presenting consumers with the best of deals and offers to avail for our line of appliances. Consumers are inclined towards superior quality products and we are witnessing an increased demand for premium products across categories. Our line of products has been bestsellers during recent eCommerce sales. We are confident that this momentum will continue, and we are targeting double-digit growth during this period”

BSH Home Appliances to conduct an All-India Free Service Camp

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HYderabad, September12th, 2022: BSH Home Appliances, Europe’s largest home appliances manufacturer and
one of the world’s leading companies in the sector is all set to conduct an All-India Free
Service Camp (FSC) across 115 cities in India, from 12 th September to 17 th September. The
Free Service will be conducted across major states including Rajasthan, Maharashtra,
Madhya Pradesh, Punjab, Gujarat, Tamil Nadu and Karnataka among others.


During this camp, customers have availed benefits like a 20% discount on extended
warranty, a 10% discount on spare parts, accessories, and consumables, and a complete
waiver on visit and labour charges. BSH customer service offers a diverse range of
consumables and accessories, including descalers, detergents, dishwasher tablets, dust
covers, pedestals, and more.

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The camps held previously have received an overwhelming response and consumers said
they are looking forward to or would be keen on attending such service camps in the future
too. As a mandatory requirement, the customer will be required to pre-register during the FSC
period to avail all the benefits by calling on 1800-266-1880 or by emailing service.in@bosch-
home.com.