Tag: Sony BBC

Sony BBC Earth honours India’s ‘Young Earth Champions’

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Young Earth Champions’

Telugu super news,National, 21 December 2022:Along with being a brand that is known for delivering thought-provoking content, Sony BBC Earth has also been engaging viewers with a slew of interesting initiatives. The channel, to drive meaningful conversations around sustainability has been successfully running intellectual properties. Sony BBC Earth’s ‘Young Earth Champions’ is one of them. Announced in May 2022, Young Earth Champions was launched to engage with young minds and encourage them towards a better tomorrow. It received several innovative entries on how to preserve the planet’s resources – water, land, wildlife, forest, and energy. Delhi’s Rishit Mathur emerges as the proud winner amongst hundreds of participants.

Students from 6th-9th grades participated in this nationwide contest, showcasing their spirit and determination through thought-provoking submissions. To ensure each submission receives a fair amount of consideration, the ideas were carefully evaluated by an expert team of IIT Bombay Department of Environmental Science and Engineering headed by Professor Amritanshu Shriwastav along with actor and environment enthusiast Jim Sarbh.

The top 10 shortlisted entries were provided with an opportunity to delve deep into an engaging conversation with Jim Sarbh and the professor to exchange their thoughts on sustainability. The winner of the contest Rishit Mathur received the mega prize – an iPad along with a once-in-a-lifetime opportunity of getting featured on the Sony BBC Earth channel. Rishit began his journey toward becoming an environmental activist at a very young age in the wake of major issues affecting the planet. His idea and desire to change the world brought him to participate in the contest.

Rishit’s idea revolved around effectively managing crop residue instead of burning them and turning it into an environmental hazard. He proposed that crop residues can be utilized in the making of eco-friendly furniture. This furniture can be used by farmers for their own utility or be sold in open markets and serve as an additional income. He also suggested that the crop residue can be turned into organic manure by using a chemical reaction and can be used to grow new crops.

Young Earth Champions’

There was a total of 10 finalists and their ideas ranged from repurposing resources to using technology to track poaching, reusing glass for making bricks to ensuring germ free water, etc.

In association with its knowledge partner Nehru Science Centre, Sony BBC Earth’s ‘Young Earth Champions’ received more than 1000 registrations from across the country led by 2,08,387 visits to the contest page.

To find out more about the contest and its winning entries one can visit https://www.sonybbcearth.com/youngearthchampions/

Sony BBC Earthto premiere Frozen Planet IInarrated by Sir David Attenborough

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Telugu super news,Hyderabad,October 12,2022:Sony BBC Earth is all set to premiere the second season of their marquee property ‘Frozen Planet’ in India. Produced by BBC Studios’ world-renowned Natural History Unit, co-produced by BBC America, the Open University, Migu Video, ZDF and France Televisions, Frozen Planet II is narrated by Sir David Attenborough. The much-awaited six-part series returns to television screens after a long gap of 11 years.

Premiering on October 17, 2022, ‘Frozen Planet II’ will take people on an expedition to the world’s coldest areas – the high mountains, frozen desserts, snowbound forests, and ice-cold oceans, to explore the wildlife in these regions.Filmed in ultra-high definition using the very latest camera technology, and featuring dramatic new behaviours, intimate stories, and sensational natural spectacles captured on camerafor the very first time, this six-part series is a chance to experience the wonder of our planet’s frozen realms as never before.

Having won a total of 10 awards and 9 nominations, including 4 Primetime Emmys across categories, the first series – ‘Frozen Planet’ – took viewers on an extraordinary journey across the polar regions of our planet. With the premiere of its sequel, Frozen Planet II, the channel aims to heighten the visual delight of the viewers with another enthralling experience of the frozen worlds, this time exploring the planet on the brink of a major change.

As part of the series’ premiere, Sony BBC Earth has also launched an on-air contest where the winners will get exclusive invites to the special celebrity screening across major cities. Lucky winners will also stand a chance to win food and beverage coupons that can be redeemed at partner outlets.

Tune in and take a closer look at species such as polar bears to penguins, from snow monkeys to Siberian tigers overcoming unique sets of challenges to endure the extremities of the frozen world with Frozen Planet II. The show releases on 17th October 2022, only on Sony BBC Earth.

Comments

Tushar Shah, ‘Chief Marketing Officer & Business Head – English Cluster & Sony AATH, Sony Pictures Networks

“Frozen Planet II is one of the biggest properties to make its way to Sony BBC Earth this year. While the first season of the show received a great response from the viewers, now with this release, we aim to showcase an unparalleled experience of the frozen world and the life thriving in it against all odds.Being committed to offering the best to our viewers, we look forward to bringing more such exclusive and premium content on the channel.”

Mark Brownlow, Executive Producer, Frozen Planet II

“With Frozen Planet II, we want to captivate viewers through new stories, breath-taking drama, and stunning landscapesto drive home the message that these true wildernesses on earth are literally vanishing right before our eyes at a speed faster than we can imagine and how these changes are impacting wildlife.”