Refrigerators

Samsung ‘Blue Fest’ 2023 is Here with New Designs in Refrigerators, Launch of Bespoke Microwave, Special Offers on Premium TVs & More

March 23, 2023 TeluguSuperNews Leave a comment

Telugu Super News,India,March 23, 2023:Samsung, India’s largest consumer electronics brand, has announced a bigger and better ‘Blue Fest’ 2023, launching a new line-up of Bespoke Side-by-Side, Frost Free and Direct Cool Refrigerators that come with India-centric design patterns and bringing in Wi-Fi enabled Bespoke Microwave to India. Along with these new launches, consumers can also get exciting offers on Samsung air conditioners, televisions, washing machines, refrigerators, microwaves, soundbars and dishwashers.

This summer, Blue Fest 2023 is aimed at giving consumers an opportunity to upgrade their living spaces with latest in-home entertainment and cooling appliances as well as allowing them to do laundry in style.

The new exquisite designs of Bespoke Side-by-Side, Frost Free and Direct Cool Refrigerators have been especially crafted to give an aesthetic touch to the overall Indian home décor. The new design patterns include Clean Pink, Clean Navy, Clean White, Glam Deep Charcoal in Bespoke Side-by-Side Refrigerators; Archi, Hydrangea and Black Matt in Frost Free Refrigerators and Himalaya Poppy and Orange Blossom in Direct Cool Refrigerators.

Designed for modern Indian consumers, the all new Wi-Fi enabled Bespoke Microwave with SmartThings app enables consumers to monitor and control the microwave’s functions and settings anytime, anywhere with Wi-Fi connectivity. These microwaves come with a minimalistic and sophisticated design in Charcoal Gray and Clean Navy colours. Also, with all new simple UX control panel, it is designed to be extremely simple and comfortable to operate. It also comes with Samsung’s popular Masala and Sun-dry recipes along with traditional Indian cooking options, offering a wide range of cooking menus.

That’s not all, during the offer period consumers can get up to 25% cashback and an additional 10% cashback on Samsung Axis Credit Card, a free Soundbar worth INR 99,990, bezel worth up to INR 9,990, limited period special offers, easy EMIs with zero down payment and much more. These offers will be valid till April 30, 2023, at all leading consumer electronics retail stores across the country, and on Samsung.com.

“Consumers want to own televisions and home appliances that give their home an edge while also offering convenience through technology and energy savings. Our Blue Fest 2023 is aimed at enabling consumers to up their home aesthetics game this summer by owning premium Samsung Appliances,” said Mohandeep Singh, Senior Vice President, Consumer Electronics Business, Samsung India.

Samsung is offering 20-year warranty for the first time on Digital Inverter Motor used in its washing machines and Digital Inverter Compressor used in its refrigerators. This initiative by Samsung brings peace of mind to customers by increasing the reliability and durability of products, and further strengthens its commitment to reduce e-waste, promote sustainability and offer consumers not only high-quality and durable appliances but also to promote a sustainable lifestyle for them. Samsung’s advanced Digital Inverter Compressor and Digital Inverter Motor showcase the company’s investment in quality and sustainability, ultimately gaining consumers’ confidence.

Blue Fest Offers

Televisions

Consumers buying any size of The Frame TV, will get a free bezel worth up to INR 9,990 and free soundbar worth INR 99,990 with select 75-inch and above Neo QLED, QLED and Frame TVs. During the offer period, consumers purchasing Samsung’s premium range of Neo QLED, QLED and The Frame TVs can also get up to 20% cashback along with an additional 10% cashback on Samsung Axis credit card.

Air Conditioners

Consumers buying the new range of WindFree™ ACs can get five-year PCB controller warranty, cashback up to 20% plus an additional 10% on Samsung Axis credit card. They can also avail easy EMIs with zero down payment starting at INR 990.

Washing Machines

During the Blue Fest, AI EcoBubble™ front load washing machine range will be available at a special price of INR 40,000, with additional cash back of up to 20% and a free 28L Microwave with 12kg capacity variant. Consumers can also get attractive and easy finance offers such as zero down payment and EMI starting as low as INR 990. The AI Ecobubble™ range can be purchased with cashback options of up to 20% along with an additional 10% on Samsung Axis credit card.

The top load invertor range of washing machines will be available at a special price starting from INR 19,000 and never before additional cashback up to 17.5% and options of EMI as low as INR 990 and zero down payment.

Refrigerators

During the offer period, BESPOKE Side-by-Side refrigerators will be available at an attractive price of INR 1,03,500 with additional cash back of up to 10% and easy finance offers such as zero down payment and EMI starting as low as INR 2,490.

Consumers will get additional cashback up to 15% on all Curd Maestro™ Frost Free Range, easy EMIs starting as low as INR 990 and zero down payment option.

Microwaves

Samsung Bespoke Microwaves are now available in India. During the offer period, consumers purchasing the product can get up to 20% cashback and an additional 10% on Samsung Axis credit card. There is also a 10-year warranty on the ceramic enamel cavity and a free Borosil kit.

Soundbars

While buying Samsung’s sleek and stylist soundbars during the offer period, consumers can get up to 40% discount when the device is bought with selected televisions.

Dishwashers

Customers buying Samsung’s premium range of dishwashers can get up to 20% cashback and an additional 10% on Samsung Axis credit card.

Electrolux Group announces the launch of its UltimateTaste range of Refrigerators

March 23, 2023 TeluguSuperNews Leave a comment

Telugu Super News,India, 23 March, 2023 :Electrolux Group, a leading appliance brand with more than 100 years of shaping living for the better, today announced the launch of its UltimateTaste range of refrigerators in the Indian market, further expanding its product portfolio. Electrolux refrigerators are built to impress, from the slick external contours and thoughtful interiors to the way the door handle functions. The Scandinavian design of Electrolux raises the kitchen’s aesthetic factor and is offered in a variety of gloss/matte finishes and in dark or natural stainless-steel finishes. The entire range comprises four different variations including Bottom freezer refrigerators, French door refrigerators, a Side by Side refrigerator, and Top freezer refrigerators. In line with its “Swedish thinking. Better living.” principle, the Electrolux range of refrigerators aim to make your food last longer by preserving Taste, Texture and Nutritional value of your food and promoting sustainable eating habits.

In this new range, Electrolux Group has brought together its cutting-edge proprietary technologies, including Auto Humidity Management with TasteLockAuto for prolonged preservation of vegetables, TasteSeal for keeping fish and meat fresh without freezing, FlexStor to provides flexible storage options, and NutriFresh inverter compressor which maintains consistent temperatures to save energy while keeping food and drinks fresh. Additionally, the premium range of Electrolux refrigerators features TasteGuard to ensure freshness of the fridge and TwinTech cooling to maintain optimal temperature and humidity level.

Speaking on the occasion, Mr. Sudhir Patil, Commercial Director said, “Ahead of the summer season, we’ve introduced our 2023 refrigerator line-up that has been designed in line with our “Swedish thinking. Better living” principle at Electrolux. The range is designed to address different key needs of consumers – making food last longer owing to an extensive feature-set, a beautiful exterior built to European standards that adds to the kitchen décor, and promoting sustainable eating habits. We believe our refrigerator range is a game-changer and will set a new standard for the industry.”

Key Features of Electrolux Refrigerators

TasteLockAuto

Auto Humidity Management of TastelockAuto maintains ideal moisture level inside the crisper compartment, ensuring farm fresh vegetables bursting with flavors for all week long. It eliminates the need of storing different type of vegetables separately along with the need for manual moisture management.

TasteSealFlex

The TasteSealFlex convertible compartment in the top end UltimateTaste 900 easily adapts to the desirable temperature, allowing the freedom to store everything from fresh vegetables to tender meat and fish, or cold drinks and ice-cream. Therefore, it’s easy to find the right space to keep food fresh and full of flavour by choosing one of the five temperature settings from -23°C to 7°C.

FlexStor

FlexStor allows to customize and reorganize the door bin space as per the user’s requirements. This is very helpful for accommodating different types of tall bottles, small jars and a vast variety of stuff that can be stored in the fridge.

NutriFresh Invertor Compressor

The Electrolux refrigerator range builds highly on the sustainability front owing to a NutriFresh invertor compressor which, by maintaining a consistent temperature, conserves energy and effectively preserves the freshness of food and beverages.

TasteGuard

The TasteGuard feature in Electrolux refrigerators ensures the fridge remains fresh, hygienic, and free from unwanted odours for a sustained period of time. The TasteGuard feature is employed in the whole range with the help of an in-built activated carbon filter.

TwinTech Cooling

The TwinTech Cooling technology is exclusive to the French door UltimateTaste 900 refrigerator range, which is a dual cooling mechanism that operates two separate systems simultaneously to ensure optimal performance of the refrigerator on a daily basis. While one system maintains a low temperature in the freezer, the other regulates the refrigerator’s temperature and humidity levels to keep them stable.

EvenTemp

Available across the whole refrigerator range, EvenTemp technology reduces temperature variations to ensure that food stays fresh and flavorful while storing it across all shelves. All Shelves are individually cooled with smartly designed air vents for 360⁰ cooling.

ChillRoom

Available in the Top freezer UltimateTaste 500 and 700 refrigerator series, a chillroom compartment is designed to keep items like meat, cheese and deli snacks in their prime condition.

Availability

The Electrolux UltimateTaste refrigerator range is widely available in all Electrolux retail outlets across the Indian market. The premium range of refrigerators is available on Amazon as well.