The tech city, Hyderabad witnessed 33% female buyers for used cars with a clear preference to premium hatchbacks in 2022;Spinny Post
Hyderabad buys cars online with 62% of online purchases from Spinny in 2022
| Spinny insights 2022- Hyderabad | |
| Insights from a personal car-loving year | |
| First time car-buyers | 52% |
| Age group that bought the most cars | 25-35 years |
| Women car-buyers | 33% |
| Online Purchases | 62% |
| Top three preferred car brands | Maruti Suzuki, Hyundai, Honda |
| Top three preferred car models | Elite i20Grand i10Alto 800 |
| Top three preferred colors | White, Silver and Grey |
Post the pandemic more and more people are choosing personal mobility over public transport and the pre-owned car market is no stranger to this trend. As per Spinny, over 52% cars sold were bought by first time car buyers. Moreover, 62% of cars were sold online in the tech city.
In terms of models, people in the city primarily bought Elite i20, Grand i10, and Alto 800. The most popular brands were Maruti, Hyundai and Honda with white, silver and grey – the most favourite colors. Over 33% used car buyers on Spinny were women.
Commenting on the growth, Mr. Annamalai AT, City Head, Hyderabad, said – “Delivering a unique and delightful car buying experience to customers has always been at the core of our brand’s commitment. The market for used cars is growing at a steady rate in Hyderabad and this trend can be sizably attributed to the trust customers have in Spinny’s offerings and services. Hyderabad prefers Spinny and it’s evident in the promising numbers including great traction for online purchases and interest that Spinny has been able to earn from women car buyers ’’
