Tag: Samsung Products

This Festive Season, Even New to Credit Customers Can Get a Loan to Buy Their Favourite Samsung Products in 20 Minutes

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This Festive Season, Even New to Credit Customers Can Get a Loan to Buy Their Favourite Samsung Products in 20 Minutes

Samsung, India’s largest consumer electronics brand, has launched its popular digital lending program Samsung Finance+ for consumers to buy its wide range of consumer electronics products this festive season.

This initiative aims to drive financial inclusion and strengthen Samsung’s vision of Powering Digital India. Through Samsung Finance+, consumers across the country will be able to access easy credit and buy their favourite Samsung consumer electronics products such as TVs, soundbars, refrigerators, washing machines, microwaves, and air-conditioners and upgrade their lifestyles.

Samsung Finance+ is a simple, universally accessible digital lending platform wherein consumers will be able to upgrade to their favourite premium Samsung consumer electronics product by getting a loan sanctioned within 20 minutes at retail stores across the country.

“At Samsung, consumers are at the heart of everything we do. Samsung Finance+ is a testimony to our consumer-centric innovation and will help drive financial inclusion, furthering our commitment to Powering Digital India. We are positive that Samsung Finance+ will touch the lives of millions of consumers, especially those who are new to credit and are in semi-urban and rural markets,” said Mohandeep Singh, Senior Vice President, Consumer Electronics Business, Samsung India.

To start with, Samsung is launching Samsung Finance+ at around 3,000 consumer electronics stores in 1,200 cities across the country. Samsung plans to take Samsung Finance+ to more than 5,000 retail outlets in appx 1,500 cities by the end of 2022, supporting consumers during the festive period.

The Samsung Finance+ platform was developed in India at the Samsung R&D Institute Bangalore (SRI-B), where engineers worked closely with the Samsung India team to assess consumer requirements and design the features of the platform. The entire engineering, design and development of this platform was done out of SRI-B.

How does Samsung Finance+ Work?

Consumers can avail a loan under Samsung Finance+ in a few simple steps. They simply need to visit the nearest select Samsung retail store with the requisite documents, ask for the Samsung Finance+ desk and submit the e-documents for KYC verification. Once KYC verification and credit scoring is done, loan is disbursed with easy EMI payment plans within 20 minutes. Once completed, consumer can easily buy their favorite Samsung product without any hassle. 

This Festive Season, Even New to Credit Customers Can Get a Loan to Buy Their Favourite Samsung Products in 20 Minutes

Key Features of Samsung Finance+

  • Fully Digital: Consumers enjoy a paperless journey with the in-store Samsung promoter assisting the consumer through the process
  • Customized offers for everyone: Nearly all consumers applying for finance end up getting an offer on the Samsung product they want to buy
  • Universally Accessible: Wide reach in India through Samsung’s strong retail presence across the country

Samsung has partnered with DMI Finance to launch Samsung Finance+ in India. DMI Finance is a pioneer in the use of technology for transmission of credit to the end customer.

“We are excited to extend our path-breaking partnership with Samsung. DMI’s seamless, paperless journey for smartphone buyers is now available for clients purchasing other home electronics such as televisions, refrigerators and air conditioners. This is another step in our goal to provide affordability solutions to all creditworthy customers regardless of their credit history,” said Shivashish Chatterjee, Co-Founder and Joint Managing Director, DMI Finance

Samsung India, Axis Bank Launch Co-branded Credit Card powered by Visa; Now, Get 10% Cashback on Samsung Products & Services

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Samsung India, Axis Bank Launch Co-branded Credit Card powered by Visa; Now, Get 10% Cashback on Samsung Products & Services

Samsung, India’s largest consumer electronics company, and Axis Bank, India’s third largest private sector bank, have partnered to launch an exclusive co- branded credit card, powered by Visa. With the Samsung Axis Bank Credit Card, consumers will get 10% cashback across all Samsung products and services round the year. As an additional point of delight for consumers, the 10% cashback offer through Samsung Axis Bank Credit Card will be over and above existing Samsung offers, on both EMI and non-EMI transactions.

“At Samsung, we believe in transforming the lives of our consumers through the power of innovation. The Samsung Axis Bank Credit Card, powered by Visa, is our next big India-specific innovation that will change the way our customers buy Samsung products and spend on services through a series of industry-leading features. We’re excited to be able to put the control into our consumers’ hands,” said Ken Kang, President and CEO, Samsung South-West Asia.

“Axis Bank is a full suite cards and payments player, and we continue to build on innovation led

partnership models. Our focus is to offer product propositions that cater to our customers’ ever evolving needs and give them a seamless experience. Through this co-branded credit card, in partnership with Samsung India and Visa, we are reiterating our commitment to drive access to formal credit in India, tapping the wide reach of Samsung India that extends beyond top 10 cities and aids our objective of card penetration into tier 2 & 3 cities,” said Amitabh Chaudhry, MD and CEO, Axis Bank.

“Consumers today seek the best value from all type of purchases. Our research shows that 3 out of 4 Indian consumers buy at least one electronic appliance or device every year and spend around INR 40000 on electronics annually1. We are delighted to partner with Samsung and Axis Bank to introduce a credit card with a strong proposition and great value on home appliances as well as lifestyle goods,” said Sandeep Ghosh, Group Country Manager, India and South Asia, Visa.

Samsung India, Axis Bank Launch Co-branded Credit Card powered by Visa; Now, Get 10% Cashback on Samsung Products & Services

As an industry-leading initiative, the Samsung Axis Bank Credit Card is designed to reward consumers every time they use their card to buy Samsung products and services. Consumers will get 10% cashback when they purchase products such as smartphones, tablets, laptops, televisions, refrigerators, ACs, washing machines or Samsung services such as Service Center payments, Samsung Care+ mobile protection plans and extended warranties.

The 10% cashback on Samsung Axis Bank Credit Card will be over and above ongoing offers on both EMI/Non-EMI purchases. The 10% cashback will be applicable across offline channels selling Samsung products through Pine Labs and Benow payment interfaces, as well as online on Samsung.com, Samsung Shop App and Flipkart, and at authorized Samsung Service Centers. To add to the excitement, the 10% cashback benefit on Samsung Axis Bank Credit Card will be available all year round.

Samsung Axis Bank Credit Card Variants and Product Proposition

Consumers can choose between two variants – Visa Signature and Visa Infinite. On the Signature variant, cardholders can avail up to INR 10000 cashback annually, with a monthly cashback limit of INR 2500. On

1 All figures, unless otherwise stated, are from YouGov Singapore Pte Ltd. Total sample size was 1,009 adults. Fieldwork was undertaken online between 6 September 2022 – 9 September 2022. The figures have been weighted and are representative of Indian adults online (aged 18+).

the Infinite variant, cardholders can avail up to INR 20000 cashback annually, with a monthly cashback limit of INR 5000. There is no minimum transaction value, which means cardholders can get 10% cashback on the smallest of Samsung purchases. Additionally, cardholders will earn Edge Reward Points on spends made outside the Samsung Ecosystem.

Samsung India, Axis Bank Launch Co-branded Credit Card powered by Visa; Now, Get 10% Cashback on Samsung Products & Services

With consumer trends and preferences in mind, Samsung India and Axis Bank have partnered with the best in the industry to bring accelerated rewards to cardholders on everyday spends with key partner merchants: bigbasket, Myntra, Tata 1mg, Urban Company and Zomato .

The Samsung Axis Bank Credit Card also comes with complimentary airport lounge access, fuel surcharge waiver, dining offers, and access to a bouquet of offers from Axis Bank and Visa.

Samsung Axis Bank Credit Card Fee, Welcome Benefits and Application Process

The annual fee for the Signature variant is INR 500 + taxes and for the Infinite variant is INR 5000 + taxes. Both variants come with a Welcome benefit of Edge Reward points, which the cardholders will earn on completing the first 3 transactions on their card. Signature variant cardholders will get 2500 points worth INR 500, while Infinite variant cardholders will get 30000 points worth INR 6000 as a one-time welcome benefit. Customers can apply for the card through Samsung Axis Bank Credit Card website: www.samsung.com/in/samsung-card Samsung’s ecosystem of apps (Samsung Shop, Samsung Pay, Samsung Members) and Axis Bank channels.

Customers can register their interest for the Samsung Axis Bank Credit Card on the dedicated microsite: samsung.com/in/samsung-card. Applications will open soon.