The Oxford Word of the Year 2023 has rizz

Telugu super news,Monday, 4 th December 2023 (Oxford, UK and New York, NY) – By issuing a call-out to the public to have their say on this year’s Word of the Year, Oxford University Press (OUP) has sparked debate and discussion around language for a second year running. After
asking the public to refine a shortlist of eight words, all chosen to reflect the mood, ethos, or
preoccupations of the year, more than 30,000 word lovers across the world had their say.
OUP is pleased to announce that the Oxford Word of the Year 2023 is rizz.

Rizz was chosen by the


language experts at OUP as an interesting example of how language can be formed, shaped, and shared within communities, before being picked up more widely. It

speaks to how younger generations create spaces—online or in person—where they own and
define the language they use. From activism to dating and wider culture, as Gen Z comes to
have more impact on society, differences in perspectives and lifestyle play out in language,
too.

The Oxford Word of the Year is a word or expression that reflects the past twelve months in
some way, having potential as a term of lasting cultural significance or providing a snapshot of
social history. Supported by evidence of real language usage, OUP’s language experts track
candidates as they emerge throughout the year via the constantly updated Oxford Monitor
Corpus of English, analysing frequency statistics and identifying words or expressions that
have been recently added to the language (neologisms). Previous words

UNDER EMBARGO UNTIL 00.01 Monday 4 December 2023

chosen by OUP have included vax (2021), climate emergency (2019), and, by public vote for
the first time, goblin mode (2022).

This year, through head-to-head competitions over a four-day voting period, a shortlist of
eight worthy contenders was narrowed down by the public to four finalists: rizz, Swiftie,
prompt, and situationship. Language experts at OUP considered the corpus data, the votes,
and public commentary around the words to choose Oxford’s Word of the Year for 2023.

Speaking about this year’s Word of the Year campaign and the winning word, Casper
Grathwohl, President, Oxford Languages, says, “It has been incredible to see the public once
again enjoying being a part of the Word of the Year selection. Witnessing thousands of people
debate and discuss language like this really highlights the power it has in helping us to
understand who we are, and process what’s happening to the world around us.

Given that last year ‘goblin mode’ resonated with so many of us after the pandemic, it’s
interesting to see a contrasting word like rizz come to the forefront, perhaps speaking to a
prevailing mood of 2023, where more of us are opening ourselves up after a challenging few
years and finding confidence in who we are.

Rizz is a term that has boomed on social media and speaks to how language that enjoys
intense popularity and currency within particular social communities—and even in some cases
lose their popularity and become passé—can bleed into the mainstream. This is a story as old
as language itself, but stories of linguistic evolution and expansion that used to take years can
now take weeks or months. The spike in usage data for rizz goes to prove that words and
phrases that evolve from internet culture are increasingly becoming part of day-to-day
vernacular and will continue to shape language trends in the future.”

OXFORD ECONOMICS HIGHLIGHTS RECKITT’S SUPPORT FOR INDIAN ECONOMY AND COMMUNITIES

OXFORD-ECONOMICS-HIGHLIGHTS

Oxford Economics today published its independent analysis of the significant
economic impact of Reckitt Benckiser Group plc (“Reckitt”) in India, one of Reckitt’s top three markets. As a
global leader in health, hygiene, and nutrition products, Reckitt contributed a total of INR78.8 billion (£775
million) to India’s Gross Domestic Product (GDP) in 2021.The report 2 assesses the value Reckitt brings to the Indian economy and society by combining three key impacts: Gross Domestic Product (GDP), employment and government receipts in 2021.

Other report highlights include:
• High GDP multiplier – Reckitt has a GDP multiplier of 2.5, almost double that of the average chemical
and pharmaceutical manufacturing company in India. That means for every INR 1 million in GDP
Reckitt generated in 2021, its expenditure on inputs and wages stimulated an additional INR 1.5
million in the local economy. 3
• Supportive Supply chain – Over 95% of Reckitt’s local procurement is with suppliers in India.
• Employment enabler – Reckitt’s employment multiplier in India is 21 4 , almost 6 times the national
average.
“Our research demonstrates the significant contribution that a large and successful global company like
Reckitt can make to the Indian economy; supporting employment opportunities, improving public health, and
advancing social development across the country,” said Adrian Cooper, CEO of Oxford

OXFORD-ECONOMICS-HIGHLIGHTS

1 This is measured as the average gross valued added contribution to GDP produced by each Reckitt employee. 2 The modelling is underpinned by Oxford Economics’ bespoke Global Sustainability Model (GSM) that analyses a company’s economic impact across three core channels of direct impact, indirect impact and induced impact. 3 The total GDP impact is 2.5 times the direct GDP impact alone. In other words, for every INR1 million GDP that Reckitt itself generated in 2021, its expenditure on inputs and wages stimulates a further INR1.5 million of GDP across the country. 4 Reckitt India’s employment multiplier in 2021 is 21, meaning every 100 jobs in Reckitt supported 2,000 jobs in other parts of the Indian economy.
Media release • 1
Economics. “Reckitt has also invested in improving community access to the highest quality hygiene, wellness and nourishment among the local population.”The report highlights Reckitt’s contribution to wider social development in India, including its Research and Development (R&D) initiatives, upskilling its workforce and promoting gender inclusion, and supporting local communities to lead healthier and more hygienic lives.

OXFORD-ECONOMICS-HIGHLIGHTS

Laxman Narasimhan, CEO of Reckitt, commented: “We’re extremely proud of our strong roots in India and
the world-leading R&D and IT facilities we’ve established here. India is a great source of talent for our business
and the local supply chain is key to our success. In line with the Government’s ‘Make in India’ campaign, 95%
of Reckitt’s local procurement is with Indian suppliers.”

Gaurav Jain, Reckitt’s SVP South Asia, commented: “As a fixture of Indian households since 1934, we’re
delighted to publish this report ahead of India’s 75 th Independence Day celebrations. Oxford’s independent
assessment underlines our commitment to building on this strong heritage. We look forward to supporting
India’s economic growth, employment opportunities and solving societal challenges for years to come.”
Reckitt partners with the Government of India, non-governmental organizations (NGOs), industry
associations and other organisations to tackle societal challenges. Its key social impact programmes in India
include:
• The Dettol Banega Swasth India Campaign, which works towards improving people’s behaviours
around health and hygiene, reaching 116 million people since it launched in 2014.
• The Dettol School Hygiene Education Programme, which teaches children hygiene behaviours like
hand washing and has educated 20 million children in five critical hygiene settings – at home, school,
within neighbourhoods, personally and during illness.
• The Reach Each Child Programme, which has saved 6,500 children from death and illness from
malnutrition.

OXFORD-ECONOMICS-HIGHLIGHTS

• The Harpic World Toilet College Programme, which provides India’s sanitation workers with
greater economic prosperity, increased dignity, and a safer working environment, has trained over
15,800 workers.
https://www.reckitt.com/sustainability/purpose-led-brands/the-economic-impact-of-reckitt-in-india/